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October 21, 2009

Bring Change 2 Mind Launches today

A new high-profile organization, Bring Change 2 Mind, is being launched today through a series of public service announcements (PSAs). The PSAs address the stigma of Mental Illness and raise awareness of the prevalence of Mental Illness in the U.S.; they are directed by Ron Howard and feature Glenn Close.

Glenn Close is working in concert with several leading organizations to create Bring Change 2 Mind. For more information, see www.bringchange2mind.org. Ms. Close has a sister, Jessie, who suffers from bipolar disorder.

I must admit that I became a bit emotional when watching a few of the clips available at www.bringchange2mind.org/index.php/share-your-story It takes courage for people, like Jessie, to announce to the world that they suffer from bipolar disorder or other Mental Illnesses. However, it's this type of personal courage which will help educate people and chip away at the stigma attached to Illnesses such as bipolar disorder and depression that lingers in society today. By lending her celebrity status to this issue, and personalizing it through an intimate portrayal of her sister's battle with bipolar disorder, Ms. Close is creating a strong platform from which to educate people about Mental Illness. We at pendulum.org applaud her effort!

I believe the creation of Bring Change 2 Mind breaks new ground in the effort to educate people about Illnesses such as bipolar disorder, depression, and schizophrenia. The fact that Ron Howard and Glenn Close have paired up to create these PSAs insures that today's launch will be widely viewed. I encourage our readers to take a look at this campaign to experience its impact. Also, they are actively seeking people who want to share their story with a video clip on this new website.

Here's a partial list of the PSAs that will be part of today's launch:(please note that you need to scroll down the home pages of these websites to find the links to Glenn Close and/or Bring Change 2 Mind).


* Bring Change 2 Mind on ABC's Good Morning
America

* Bring Change 2 Mind on ABC's TheView

* Bring Change 2 Mind on MSNBC's Dr. Nancy Show

Please offer any comments or observations you may have about this new organization and campaign to raise awareness around Mental Illnesses such as bipolar disorder, depression and schizophrenia.

Thank you.

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